Have questions about Digital Design and Online Marketing?
Review our frequently asked questions below, and give us a call at 336.638.1651, we’d love to help you with your digital needs.
Does Mobile Marketing drive sales?
Website visits from Smart Phones and Tablets continue to grow with over 60% of all website visits coming from mobile devices. Sales from mobile devices lag visits but they continue to grow, Internet Retailer reports that 31% of e-commerce revenues came from mobile devices*. A website designed with Responsive Web Techniques will help you be prepared to take advantage of the growth in mobile visits and sales. Need more information, view our post on Responsive Web Sites.
What criteria is being used by search engines to rank websites?
While no one outside of Google knows for sure what criteria is being used to improve organic search rankings, it is widely believed the most important factors are:
- Good, relevant content. Develop content for your website that will satisfy a problem customers
are looking to solve.
- Websites that are being updated frequently with good viable content. It is important to update the content on your website regularly. Google places a higher value on online properties that are trying to stay current with search inquiries.
- Links from outside sources that are linking to pages and content on your website. It is also helpful to create internal and outbound links to relevant content.
- Websites optimized for mobile devices. Consider adding a security certificate (https) to your domain. Some SEO experts believe Google is valuing websites with a security certificate a higher organic ranking than those without a security certificate. For more information on improving search rankings view the following resources.
AMA: Search Engine Marketing: http://bit.ly/2ePiYIl